Arlene, I’m no CPA, but I can tell you that you don’t have to buy more “things” like newer epilators for your business every two years in order NOT to pay more taxes. Buying some Roth or regular IRA’s or, if you can get them, tax-free bonds with that extra income will help shelter your money for your retirement years, which I’m sure is way, way off in the distant future, since you are so young <img src="/ubbthreads/images/graemlins/smile.gif" alt="" />. I don’t know what your overhead is, but I do understand that being a sole proprietor of a business can be a real balancing act and it is tough to make a buck.
I trust the feedback of the hair removal client. They know the difference between painful treatments and tolerable treatments when they have the chance to compare. It is an excellent investment for an electrologist to make for the sake of his/her clients. It is the workhorse of your business and will make your perfected skills feel even better for the person at the end of the probe. I’m sure you know this as an electrolysis instructor.
If electrologists do not want to up grade and they have a bustling business with satisfied clients, then why analyze this?
If the consumer observes this issue being discussed, it will still be up to them to consult with as many electrologists that they can and decide who to hire based on many things, including the equipment issue.
I have no investments or interests in companies that make hair removal products. I simply report what I have tried and measure consumer feedback. I have settled on things that makes my business attractive to the consumer who wants the hair off as fast as possible, as tolerable as possible, leaving the skin in good condition. No one needs lidocaine for their upper lip because they can “take it”. I found the formula that works for me and my investment was recouped pretty darn fast. It took some work and lots of questions, but I think I have arrived somewhere good.