Chicagogal, oh sweet one, you raised some very good questions. James, max and lagirl explained it all very well.
This whole scenario reminds me in legal terms of people that have been unjustly accused and have had their name dragged through the mud by the media and special interest groups only to be acquitted of all accusations. They are then left asking the famous Ray Donovan question, “Where (which office) do I go to get my reputation back?” The Duke lacrosse players understand that question well. We electrologists do too because we have been smeared, worldwide.
The biggest part of why I spend my time hanging out on hairtell is to spread the good news of professional electrolysis care and to throw ice water on the hot hyper’s and self-promoters of methods that cannot possibly permanently remove hair of any color, on any color of skin, of any thickness. Smart hair removal consumers win because they research their options and choose electrolysis or laser if they truly want to be rid of hair. Many times they do both. Many times they start out with laser and discover that it ain’t gonna take them to where they desire. It is only then that they brighten up and want to learn more about electrolysis.
Many clients verbalize that they are scared to get electrolysis because they don’t want to be scarred and it’s too slow and costs too much. That’s what they read in Oprah’s mag, so it must be true. That’s what they hear from their doctors, so that’s the last word of authority for sure!
Ah, now for our dear doctor’s. I’m from a family of doctor’s and they never heard about electrolysis, but they are not in specialty’s that hair removal would ever come up in conversation. Even though my husband is a family physician, he said that he never heard the words ‘electrolysis - permanent hair removal’ in his medical school and residency training. He does not see those words in his medical journals or in his CME courses. He sure does hear about Vaniqa and laser, though. He only knows about electrolysis because he’s married to an electrologist. Doctors are only informed about hair removal when the cute little drug rep bombards them with Vaniqa and laser information at their offices on a daily basis. Many need to supplement their incomes with laser hair removal because they are told what they have to charge for their services even though their overhead expenses continue to rise.
My first office was located within doctor offices. I worked with three doctors and a nurse practitioner. I only got about 1-2 referrals from those doctors. Most of clients came from my poster in the waiting room. My second office was also within a doctor’s office, in the next suburb. I worked with 8 doctors, 5 women and 3 men. I received a total of 5 referrals when I was there. Most of my client calls came from the poster and business cards in the waiting room. Close to 95% of my clients come from WORD OF MOUTH, not doctors.
The physicians I know well, including the one I live with, work 60-80 hours a week, including most weekends. They don’t care about hair. They don’t have the energy to care about things that don’t kill you. I am a bit surprised that more family physicians, endocrinologists, dermatologist or any specialty that deals with women’s health are not targeted by the state and national electrology associations. We need these physicians to understand a few helpful concepts related to PERMANENT hair removal since they are on the front line with people putting trust in their authority.
We have fallen out of favor since the advent of laser, being that it is promoted as fast, painless, non-scarring, inexpensive, etc. and the average person sucks it all in with great happiness and the laser producers, researchers, doctors make money, so their happy, too. Even if you tell the client your hair is too blond or your skin is too dark or your hair is too fine for laser, they seem hell bent on trying it anyway! Many electrologists are now doing laser and would certainly choose to use their laser when appropriate and then back up the hair removal plan with electrolysis, when needed. And why wouldn’t they - laser is not as technical to do, it’s easy on the back and eyes and they can make more money, faster. But at least the electrologist that does laser knows more than any physician about hair and skin, so that’s a plus.
For quite some time the American Electrology Association leadership has been hearing from several electrologists working in the trenches, “WE COULD USE SOME HELP DOWN HERE!” They responded with something called “The Working Wonders” campaign that allowed electrologists to purchase an advertising kit for their own use in their own communities. It’s still available but recently, the AEA membership received an e-mail announcing that “the AEA has begun a campaign to broaden the scope of consumer awareness for electrolysis”. There will be press releases, articles on the internet and in major magazines, newspapers, radio targeting the health and beauty industries. Doctors and nurse practitioners are crucial to the process for advising hirsute women and girls, and it would be wise to underline and highlight the good news of what a modern electrologist can do these days with the medical community especially.
Any Hairtell readers that have had a life-altering esperience with electrolysis are invited and encouraged to contact Pasty Kirby, CPE, Executive Director of The American Electrology Association at:
[email protected]
I’m sure she would appreciate your stories and you, tiny, one person, YOU, could really offer a powerful, accurate testimony about your electrolysis experience that would help the electrology profession. We could use your help. True, we don’t have the big bucks and clout that the laser industry has in place, worldwide. They are constantly stomping on a tried and true proceedure that really, really works and in turn, this translates into stomping on YOU the consumer. Electrolysis has and will continue to help bring hairy people success and happiness just like it has been doing for the last 130 years. The big difference today, in the 21st century, is that our equipment/tools are so much better, that is, if electrologists CHOOSE to upgrade and stay polished with continuing education.
Thanks to Miss Andrea, we all have a place to gather and communicate about these issues.
Dee