Braun insures Heidi Klum's legs for $2.77 million

The firm was asked to value the 31-year-old’s legs as she is promoting Braun’s new hair-removal product. It decided they were worth £1.1 million. The firm plans to insure Heidi’s legs for the duration of the campaign.

Citation:
Heidi’s legs fetch 1 million pounds
09.09.2004
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